Web 2.0 - The Latest "Thing" on The Internet

"Is it possible to get a higher Page Rank (PR) on my website by using the Web 2.0 platform?" The answer is simply a resounding yes! But, (isn't there always a but) if the question asked was, "If I put all these things to work on my site, will I get a higher rate?", the answer is equally emphatic but this time it is No. The only true way to get a higher PR is to have a site filled with quality content. Incoming links can help you if they are from quality sites of higher or equal PR.

Let's take a look at Web 2.0.

Web 2.0 is not -

• One single website

• One single idea

• One single program

Web 2.0 is -

• Social Bookmarking sites are designed to help with this process. Open up a search window on your browser. Type in "social bookmarking". Literally dozens of placed will be listed that are involved in social bookmarking.

• Blogs or Weblogs started out as a means of communicating for a number of people - family, friends - on a personal level. It has quickly spread to the business world and has become an invaluable part of Web 2.0

• Forums exist to provide a place for discussion, exchange of ideas, or questions and answers around a common theme or subject.

• Podcasts is a combination of two words, iPod and Broadcast, which indicates a use of media, mostly audio that is distributed over the internet via means of RSS. A recent increase of this form of media has shown up through audio newsletters. The author actually read the newsletter and delivered it by podcast instead of in written form.

• RSS is defined in different ways. Perhaps the most common is "Really Simple Syndication" but I have also recently seen it defined as "Rich Subject Summary". Actually the definition doesn't mean a lot. It is a way for people to read what has been posted on their favourite websites without actually checking them manually.

As you consider your page rank and what you can do to improve it, the results of page rank can change dramatically with just a few minor adjustments. Whether or not this indicates a change in effectiveness of your site certainly remains to be seen.

Remember, if you truly do want to "move up the ranks", go for quality content that will attract the kind of audience that you are seeking and will keep them coming back for more.

Hugh's eBooks Hugh's eBooks

Article Marketing - Discover the Secrets of Successful Article Writing

In spite of what you may have heard there is no secret formula to the concept of article writing, other than it requires a lot of work, because the results of any article marketing strategy is dependent on massive article writing action.

So then, a better question would be - what is the secret to getting the work and massive action done then?

First, start with a few basic ideas to remember:

• Start out writing about things you already know, or are passionate about
• The more articles you write and submit, the more opportunity you will have to be published, visited, read, and generate visits to your website.
• The more articles you write, the faster you will be able to
• The more articles you write, the less research work time you need
• Write shorter articles, usually around 325 or so words will meet most article directory requirements - make sure you check each directories specifics

Second, set yourself a structured routine, and plan to follow it regularly:

• First of all, you must schedule yourself to sit down to write
• Decide how many ideas (5-10) you are going to write about
• List all the topics you are going to write about.
• Next, write a title for each of the articles.
• Then, begin to write, until you finish all 5 - 10 articles in one sitting

Third, submit each of these articles to your top 5-6 article directories daily or at least weekly.

Finally, submit selected articles to a list of 100 - 150 directories regularly, weekly, or at least monthly.

The only secret of article writing is discipline, schedule, and massive action - sometimes called work!

Do you want to learn more about how I do it? I have just completed my brand new e-book, a guide to creating profits online successfully - "How to Breathe Life into Your On-Line Business"

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Leo Hanes is full time internet marketer, writing and publishing over 100 articles and four books primarily focused on the core principles of creating profits online.

Article Marketing - How to Track Your Success

Writing articles and submitting them to article directories, and ezine publishers takes a great deal of investment therefore you need to track them to determine their effectiveness.

Methods to track the success of your article marketing

Article directories

Most article directories (ie EzineArticles) display the number of visitors your article received. If you've written many articles you can quickly see which ones received the most visitors and/or comments.

Google

Enter your article title (with quotes) in the Google search box with quotes surrounding it. This shows all places your article appears on the Net. Before writing your content enter the title in Google first to make sure you are not duplicating someone else's article otherwise you will see their articles listed among yours.

Backlinks

Your resource box contains the URL to your web site. When your article gets distributed to other sites you receive incoming links from them. If you enter: Enter site:www.domain.com in Yahoo, it will display all the incoming links you have gained from other sites.

Site Statistics

Your web hosting service includes statistics for your web site. The stats reveal where your traffic is coming from. It displays the number of hits, visitors, external links, referrers (urls of people visiting your site) keywords and keyword phrases entered in the search engines. After submitting several articles for distribution, monitor your statistics. New keyword phrases that appear in your statistics can be used to produce new articles.

Tracking URLs

I've left this method last because I don't highly recommend it but it gives very detailed stats if you use an adtracker i.e., adtrackz. Set up a tracking URL in your ad tracking software that monitors the number of hits your article receives. There is only one problem with this method..if you stop tracking the article your visitor will receive a broken link when they click the URL in your resource box. Search engines do not spider broken links.

By investing a some time tracking your articles, you determine what sites are not producing results. Submit articles consistently to distribution sites to keep receiving traffic. Overtime you will see a steady increase in visitors.

Herman Drost is the Certified Internet Webmaster (CIW)
owner and author of Web Design, SEO, Hosting

Receive fresh, in-depth articles articles on how
to design, optimize and promote your web site by subscribing
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Breakthrough Article Marketing - Uncover 4 Popular Steps to Explode Your Article Marketing

Article marketing is undoubtedly the most efficient and cost effective product and website promotional tool these days. It is being used by a lot of webmasters from across the globe because it can easily augment website's traffic and increase their sales potential.

Here are the 4 popular steps to explode your article marketing:

1. Target market. The one element that will guarantee you success in article marketing is knowing how to satisfy your target market. When you do, you can be assured that your articles will be widely read and distributed online. This is the reason why it is very crucial to know the people you are writing for even before you tap on your key board. Get to know their needs, demands, profile, and preferences. These can help you make your articles more targeted and focused to their demands.

2. Titles. When people search for information online, they are usually presented with numerous articles. People choose the article to read based on title alone at least on this point. Don't let your articles be ignored by giving them titles that are truly interesting and attention-grabbing. This can help you dramatically increase your clickthrough rate.

3. Writing skills. Never be contented with what you know and strive to improve on your craft so you can always offer the best to your readers. This can easily be done through constant practice and by attending seminars or coaching programs that are specifically created to help you excel in the field of writing.

4. Quantity. One of the best ways to excel in article marketing is to multiply the number of your output to easily augment the number of your inbound links. If you can't extend your writing hours, you can hire ghostwriters to do the legwork for you.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Get That Search Engine Working For You

Marketing tools don't come any bigger than the internet today. When you want to make a name and presence for yourself you must start with an online presence. With a website you are able to open your doors to a whole new world of clients. But just gaining access to them by building a website is not enough as you need to promote it in order to bring your site to your customer's attention. That is when search engine optimization comes into play.

Search engine optimization involves techniques for obtaining higher search rankings when web surfers query keywords related to your website. Search engines are very important tools for bringing traffic to your website that can be very beneficial to your business. Search engines provide traffic that is relevant to your sites content which means conversions tend to be higher. These customers can also become very loyal and continue to return on a regular basis. That of course depends on the skill with which you offer your services.

Before you get those customers for life the first task is getting them to visit for the first time. Many web surfers today turn to search engines when they are considering a purchase or looking for information on a given product or service. This is a fast paced world that we live in and visitors are expecting results that are just as fast. You must provide the information and products on your website in a way that visitors can find it quickly and easily when they arrive. Only when your website does this will it be popular with web surfers.

What a search engine does is evaluate the contents of individual websites and provide rankings of them relevant to key words. The website content plays a very significant role in where it ranks for searches. The search engines evaluate the content of the site and rank it on its relevancy to key searches and ease of access to the information. That means that the content of a site must be relevant to its niche, rich in keywords and frequently updated with new relevant content to get high search engine rankings and with that more visitors.

So really when you use search engine optimization you are promoting your website in the best possible way. It will result in more links to your website and a higher search engine ranking. With both of those working, traffic will also increase as a result.

Search engine optimization is in essence an effort to become more popular within your niche on the internet. It is a popularity contest with the winner gaining the traffic. So search engine optimization can either be your best friend or your worst enemy just depending on if you utilize it or not.

By getting the search engines working for you, you will gain not just traffic, but free, organic traffic and that is the best kind to have. Another thing worth pointing out is that the traffic from search engines is not only free, but highly relevant to the content of your site. That means better quality of traffic with higher conversions.

Increase your Websites online presence today by getting listed on The Authority Business Directory. Plus, don't forget to submit link for inclusion while you are visiting.

InfoPreneur Secrets - How To Expose Your Articles To Thousands Of People

This is one article in the series of InfoPreneur Secrets which discusses tips, tricks, techniques and secrets to be a successful info product creator and marketer. This article will discuss how to effectively and profitably utilize the power of short 300-800 word articles to explode the sales of your info product.

Articles have been effectively used to promote info products for a long time. They will continue to be used as a marketing material for many, many years to come. In order to be a successful article marketer, you need to follow one major principle: Create top quality, informative articles.

By doing this you will multiply the success of your articles by a huge factor.

The more people that read your articles, the more sales you will get for your info product, so how do we get our articles in front of as many people as possible?

Theres a simple answer.

DIRECTLY contact list owners / blog owners / website owners and ask them to publish your articles in their lists, on their website or on their blog.

The publisher gets free content for their site, you get extra exposure. Everyones a winner!

To make it much more likely that the publisher will publish your article, why not offer them the opportunity to use their affiliate link for your product. This way they get free content and the opportunity to make some affiliate commissions.

How could they say no?

Next time you write an article, contact publishers directly and ask them to publish your article. Youll find its a fantastic way to gain additional free exposure for your info product.

James Penn is an experienced niche marketer who has developed and profitably marketed a library of niche info products and reports. To discover how to create an insane passive income online by creating tiny reports, visit http://www.shortreportprofits.com

James also runs a blog which details his trials and tribulations of being an internet marketer. He posts his tips, tricks, techniques and secrets that will help YOU to make money. Visit his blog at http://www.teenagemarketer.com

Opt-In Lists for Events

Opt-in lists for events are similar to the signing up for a newsletter. You ask people if they want to be notified when a special event or sale is happening. Although some may look at this as a permission to send junk mail, you can let them know that you are not selling your list to anyone and you will use it only for the stated purpose. Then do not abuse the privilege of having them sign up. Do not overwhelm them with sales and event noticesmake sure that you schedule the notices and let them know when to expect them. As with a newsletter, you can tell them whether it will be daily, weekly, monthly, or otherwise. You should also inform them of the day to expect it.

I know that you do not commonly see much scheduling happening on the Web in general, but you will find that your clients appreciate your scheduling. It gives them a heads up when to expect the information so they are more likely to read it. You want them to read it and take action from what you send. In order to make this happen, schedule your mailings and make them exciting and enticing.

If people opt in, they will also want to have the option of opting out. Let them know at any time they can do so and give them a link so they can follow through. I have opted out of some lists with ease and others only with great difficulty. As you can imagine, I feel respect for the companies that make it easy and lose all patience for those that do not. Consider, too, that people change addresses, and they must have an easy way to opt out of the old address and opt in with the new one!

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get peoples attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the Networking Queen. Blueprints for Success - Networking: 150 ways to promote yourself is the first in this series. Blueprints for Success Branding Yourself: Another 150 ways to promote yourself is planned for release in 2006. For more information visit http://www.BlueprintBooks.com

Amazing Article Marketing - Revealed - 6 Efficient Secrets to Make Money Through Article Marketing

As more and more websites are being created every minute, it becomes quite a struggle for any webmaster to earn recognition online. As the competition gets stiffer by the second, it becomes a tremendous challenge for webmasters to pull online users from search engines to their websites. Good thing, article marketing was introduced which provided webmasters an easy way to get back links to their site and obtain organic traffic by just writing and submitting articles to various publishing sites.

1. Use your favorite online network (blogs, social networking sites, forums, etc.) and post your articles on these sites. Just make sure that your articles are relevant to the site's topic so they will be deemed useful by your target readers.

2. Submit your articles to popular article submission sites. These are the best sites where you can post your articles as they are constantly accessed by online users who are looking for specific information.

3. Post your articles on your blogs. To further distribute your articles, use them as your blog content.

4. Compile your articles to form an ebook. You can then use these ebooks as giveaway to online users who are joining your email list, to your other faithful website visitors, or to your existing clients.

5. Publish you own ezine. You can then feature your various articles on your ezine sites so you can better connect with your target market and build your online credibility all at the same time.

6. Lastly, submit your copies to leading article directories online. Most of them are free of charge and they can definitely give your articles the exposure they need so they can easily be accessed by your potential clients.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.