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Friday, September 12, 2008

SEO - Should You Use Blog Blasting Software?

You can use a blog as blog advertising. Blog advertising is a cross between blog and an ad. You are probably familiar with the concept of an Ad Blaster, which blasts out an ad to thousands of search engines and FFA sites. Blog Blaster works much the same way, virally transmitting and linking your blog to thousands of other sites who will also want to link back to you.

It is no secret that blogging has become a powerful form of self-expression as well as promotion. Usually defined as a frequently published, chronological publication of personal thoughts, web links and information, the blog is the Internet expert or guru's best friend. It is a persuasive literary form that can be used to expose the flaws of your competition, raise enthusiasm for your topic and help establish your credibility and reputation as a seller or provider. Automated published systems simplify and accelerate the publishing process.

Using these programs is very easy and it only takes a few minutes. You simply insert your blog into pre-designed template and choose your blog advertising category. You press a button and your blog advertising is then posted to thousands of blogs that will be glad to have your link on their site because you message is relevant to their subject areas. This of course can boost your rankings.

Currently there are millions of blogs on the net. Blasting systems like Blog Blaster automatically places your blog advertising on millions of blogs that pertain to your topic. This is a way to exponentially increase your site traffic as well as sales. In many instances people who have used this type of article header distribution software have increased their targeted traffic so much that they have ended up with in one of the top three rankings on the Google search engine.

Unfortunately, Blog Blasting, also known as blog spamming can get your site blacklisted and is therefore a high risk form of SEO.

Anthony Gregory is a SEO and Website Marketer. He can be contacted at: Sales (at) Brilliantseo.com

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Improve Web Ranking With Backlinks

Everyone with a web based business always wants to improve web ranking among the search engines to reach as many customers as they possibly can. Standing out from the crown and being within easy reach of your customers is vital to success but many web businesses struggle to rank up their pages and often this is because they do not fully understand the power of backlinks.

Backlinks, for those not in the know are links from other sites to your own which you do not reciprocate by placing another link back. If you link back this makes the search engines think that you simply trying to do a deal with a buddy for extra rank and is not considered as highly as a backlink. These coveted links are so important because it has been estimated that about 80% of your page rank is made up of a backlink "score". With such a high percentage of your search engine popularity coming from these you want as many as you can possibly get to shoot your site up the ranks!

The tricky bit in this is getting good high quality backlinks. Too many unscrupulous webmasters have sought to manipulate Google's and other search engines methods to their gain by making link farms and saturating their site with so many links they believe it will rocket their site to number 1. Google and others have learned these so called "black hat" tactics and have ways of sorting through the trash and finding only good quality relevant pages with high quality relevant backlinks.

So if you seek to cultivate a good set of backlinks you must ensure that they meet the standards they big boys of the internet have set and make sure the links are relevant to your site, original and if possible come from a high ranking site that they already like to raise your own even further.

If you see the power of quality backlinks and want to know more on how to get then in the thousands then click below for more information.
http://Backlinks.1001-Solutions.info

Your site could be number one without resorting to anything the search engines disapprove of!

Wordtracker and Keyword Discovery - How Do They Compare?

I have often been asked by readers for more in-depth information on what I think of Keyword Discovery compared to Wordtracker. As you know, I have mainly focused on sharing my expertise in Keyword Forensics and have written two e-books on how to make the best use of Wordtracker for researching behaviors. One of the reasons I have not talked more about Keyword Discovery is because it is a rather completely different system, with different KEI values and frankly, I have not wanted to mix the two. But in fairness to our readers, I think it is an honest question and it deserves to be addressed.

No tool is perfect. While I have personally leaned on Wordtracker for years from the beginning because of it's behavioral research aspects, each keyword research tool has it's own strengths. As a starting point, before I get into any further in depth on any teaching, I think the best thing to do is give you some strengths and weaknesses of both and that will help you make your own informed decisions.

Here is a simple comparison that identifies the strengths of each program. This is based on my own personal experience and primarily where search engine optimization is involved.

Wordtracker - Keyword Forensics - WT has the ability to tap into hidden evidence of user search to find the phrases that "tell a story." Fascinating and very powerful way to quickly mine great data.

Keyword Discovery - Keyword Discovery does not have the same advantage with respect to this type of research. You can find great data, but not the same behaviorally related detail that without doing some digging.

Wordtracker: KEI effectiveness - Keyword effectiveness index indicates the probable effectiveness of a phrase based on a unit of measurement. Higher the number the better.

Keyword Discovery: KEI effectiveness - Keyword effectiveness index in KD works fine as well but is based on a completely different scale of 1 to 10. Don't confuse the two.

Wordtracker: Offers Reports for Purchase - Wordtracker sells a variety of other reports starting from 10,000 keywords for $69.00 to a report of the top 20 million most searched phrases for about $54,000US.

Wordtracker offers reports in quantities of:
* 10,000
* 20,000
* 100,000
* 500,000
* 1 million, 5 million and 20 million in size.

Keyword Discovery: Reports for Purchase - Keyword Discovery also offers Top Keyword Search Term reports of 10,000 for $99.95 which is a little more money. But the benefit you have with Keyword Discovery is that you can also order their Top term reports based on:

* Historical data
* News data
* Premium data
* E-bay data
* or based on shopping data

Keyword Discovery also will sell you very focused lists that they call "Exhaustive Lists of keywords."

Wordtracker: Historical Research Data - Not yet

Keyword Discovery: Historical Research Data - Yes it is available

Wordtracker: Languages Available - English US data, English UK data

Keyword Discovery: Languages Available - English plus Dutch, French, German, Italian, Spanish and several other languages.

Wordtracker: Database Size - Wordtracker has a database of approximately 300 to 350 million queries within the last 100 days. Wordtracker Data comes from the Metacrawlers.

Keyword Discovery: Database Size - Keyword Discovery collects search term data from close to different 200 search engines world wide. Their historical global Keyword database contains over 36 billion searches.

Wordtracker: Seasonally Related Data - Not available yet

Keyword Discovery: Seasonally Related Data - Keyword Discovery search data can be displayed in a graphical format to help identify seasonal search trends over the previous 12 months.

Wordtracker: Industry Keywords Tool - Nothing comparable yet

Keyword Discovery: Industry Keywords - Industry Keywords is a tool that tracks the most popular search terms that drive actual traffic to sites in any selected industry. This data enables you to compare the keywords you are currently getting traffic for, with that of your industry competitors.

The purpose of this article is not to say one is better than the other. But depending on your specific needs, you should be aware of all of the available options there are out there and choose what works best for you. I highly recommend both of these tools and services to all SEO professionals and Webmasters who want access to great data. I will share more information on these subjects in the future.

John Alexander is Co-director of Training at http://www.SearchEngineWorkshops.com offering live, SEO Workshops with his partner SEO educator Robin Nobles, author of the very first comprehensive online search engine marketing courses http://www.onlinewebtraining.com

John has taught SEO skills to people from 87 different countries world wide. John is also Director of Search Engine Academy.

How to Create One Way Back Links Using Certain Types of Monthly Submissions

Beginning e-commerce site owners can research the following vocabulary words to better understand this article: spamming, meta tags, cpanel, external links, one way links, good neighborhoods, search engine ranking, RSS Feeds, HTML format, crawlers, spiders, robots

When submitting to search engines, you must be careful not to submit your sitetoo often. This can have an adverse affect, should the search engine believe you are "pushing"it.

On the other hand submitting to the same directories month after month, after they have already added your site doesn't make sense either and could be considered as spamming.

Once you have submitted your site to the major search engines and directories (and if your meta tags were properly written) the best action would be to wait. Time is on your side.

However, submitting each month to classified sites, blogs, social sites, and article sites, can and will increase your back link count greatly.

Classified sites have to be submitted to because ads fall off after a certain period. When you have something new and relevant to say, new blog postings are welcomed and having links back to your site from social sites and articles helps to grow your site while you sleep.

Other web site owners who need new and relevant content may pick up your articles for newsletters, blogs, or even web site content. Each time this happens, you get a one way back link to your site. This is good. One way links are better then exchanged links.

You can view, in your site's cpanel/Awstats Statistics: External links - to see what sites are linked to your site. To find out exactly how many links your site has, go to MSN, Yahoo and Google and put in: 'links: your sites name.com' and the search engine will tell you exactly how many links you have at that moment.

When you keep submitting to classified sites, article sites, blogs and post on social sites - your back link count can increase dramatically. The higher the rank of the sites linking back to you, the better your site's ranking.

Your sites FMF (fair market value) depends on how many back links you have linking to your site, as well as your annual revenue.

There are less then 10 major search engines on the Internet today. The promise to deliver submissions to thousands and thousands of search engines is simple not true. Often times, submissions to directories is advertised as submissions to search engines. There are hundreds of thousands of online directories and having a one way link back to your site from these directories has proven to be extremely helpful in getting sites higher placement in the search engines.

Search engines like sites that are well connected in 'good neighborhoods' Usually, good neighborhoods are considered sites with no adult content. They also like sites that have a high keyword to content ratio, along with updated content. (That's why RSS Feeds, especially in HTML format are used to increase a sites ranking)

If you really want to know what these mega crawlers (spiders) like, just take a moment and browse the top sites on the major search engines, in your keyword category. Right click your mouse and you will see the 'view source.' Look at their meta tags, description, keywords, title, etc.

Now go back about 10 pages and see how these sites compare in content, keywords, etc. Do this often, and before you know it, you will have a gut feeling about what will work and won't work.

Of course you could just read Google's Webmaster Instructions and see exactly what Google likes and dislike, and get inside information on all the does and don'ts.

Sandy Ingram, the Online Marketing Coordinator for http://e-hostingplans.com - web hosting for small e-commerce sites. A free keyword analaysis is provided along with monthly submissions to classified and permissioned based blogs each month. (1500 total)

Extremely affordable web hosting, for small e-businesses. Sign up now. Web Site owners can request HTML, keyword, formatted, RSS Feeds for their web sites for a small fee each month. http://e-hostingplans.com