Do You Promote Your Internet Home Business With the Right Resource Box?

The resource box is that last paragraph in the bottom of the article, and used to write the writer's information. In article marketing it is being used to help generate extra traffic to your internet business website. The correct resource box will also help you generate more leads.

The resource box is an article marketing strategy, and after writing the best article you want to write the best resource box. You ask why? The reason for writing the best resource box is the same for writing the best title or post, you want to capture your audience, and you want them to click on your link, to subscribe to your internet business, buy your products or just give you their email.

As informative your article is, your resource box should be all about information too, let your readers know you have more to give them and they will come. If you write the same boring thing about yourself all the time your readers won't click on the links in your article resource box and they will stop reading it at the end.

However writing the right resource box is only one thing, in order to promote your internet business you need to do the right linking too, use the text to create back links to your internet home business. These are called anchored text, take one keyword or a phrase and link it to your website, this tactic will help you get higher rank in the search engines, the higher you get, and you'll get more traffic.

Another important thing in creating a resource box is the linking, most article directories do not allow multiple linking, some allow only one link but most of them allow up to 3 links, so before writing the resource box check the directory rules, and see how much links are allowed.

Do not forget to use the resource box to invite your readers to come and visit your website for more information, it can also be the place to offer them a free gift or a free bonus.

Make yourself a few versions of your resource box with one, two or three links, anchored with your keywords. Remember you are promoting your home business and the resource box is not the place to advertise, it is the place for more information on more information.

Article marketing is a very important part in promoting your internet business, sign up to my home business ideas newsletter to learn more about internet home business ideas and tricks. Tanny Lahav is the webmaster of http//:http://www.Learn2Earn2.com, Internet home business ideas and opportunities

Article Marketing - 4 High Impact Steps to Explode Your Article Marketing

While there are various ways to generate website traffic, most webmasters are focusing their efforts on article marketing as it is considered the most uncomplicated traffic-generating technique, yet it is the most powerful in terms of augmenting the number of online visitors and pulling up the search engine ranking.

1. Be familiar with the terms of different publishing sites. There are hundreds of article submission sites in the internet today and all of them have unique set of rules and regulations. Before you sink your teeth into this technique, make sure that you understand each publishing site's terms to keep your articles from being rejected.

2. Make your articles search-engine friendly. Your articles must be optimized so they can easily be found when your potential audience search for your content. It is important that you write articles around keyword and key phrases that are being searched for if you want your articles to be widely read.

3. Your articles must be reader-friendly. To increase your readership, it is crucial that you have the ability to provide your readers with useful, interesting content. By doing so, you will not only please your readers but you will also increase the chances of your articles being republished and widely distributed online.

4. Make sure that your articles are original. One of the reasons why articles are being rejected by publishing sites is because of duplicate content. To save you from revising and re-writing your articles, make sure that they not copied from other sites.

Exploding your article marketing campaign is easy. As long as your articles are publisher-friendly, search-engine-friendly, and reader-friendly, you can be assured that your click through rate will soar high.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Article Marketing - How to Write Articles With Various Parts Without Irritating Your Readers

Have you ever found an article posted somewhere that refers to Part I, Part II, and Part IV, but you cant find the various parts of the article ARGH! What a dynamic waste of my time and frustration! Theres a simple way to create articles in parts, solve your time issues and creative writing problems, all while bringing your reader back to your website for some DYNAMITE Content.

Heres a challenge for you. Next time youre tempted to break that incredibly long content rich article into parts I, II, III, and IV, STOP! Dont do that! Give you reader a valuable list of informative topics with viable sub headings, publish that hummer as an ebook, and create a power-charged pitch article, such as this one, to promote your four or five part ebook. You can, if you choose, give that ebook away with a link from your website and a sign up opportunity for you to capture their name and email address.

While youre giving away great content, youre gaining something from the gift, and youre not frustrating the heck out of your readers. Theres a plus for you. Have you ever gone to a website after the writer of an article frustrated you? Did you sign up for anything? Probably not, to both questions.

My point exactly!

Content providing dynamic information can be created with multiple resources and you can send the reader to high-quality links easily without the frustration by keeping your Parts in ONE UNIT, and simply giving the reader valuable content with a link to your Big Parcel. So heres your list of ideas to drive traffic back to your site with multi-part article ideas that dont leave your reader pulling off extremities!

Create an Ebook from Multi-Part Articles and Give it away on your Website.

Create a Report from your Multi-Part Articles and Give it away on your Website.

Write Multiple STAND ALONE articles to draw your reader back to your website for those IMPORTANT Documents.

Provide Links to individual parts of an article that you have posted on your website.

Use a lead in Article and Market your Multi-Part Ebook for money from Article Marketing.

Are you ready to create dynamic content that generates massive amounts of traffic to your website?

Jan Verhoeff shares the SECRET of PROSPERITY on the Internet with High Value Information Marketing. Claim your value laden copy of this Dynamic Traffic Building Document at http://advertizeyourbusiness.com and bring POWER-CHARGED targeted traffic to your website for high-impact, profit producing value.

The 5 Most Effective Marketing Strategies for Real Estate Investors

Having been involved in real estate investing for little while now, I've become very familiar with various marketing strategies. And along the way, I also found out which methods generated leads, and which ones didn't.

One thing to note is that everyone will experience different results with their respective marketing campaign. Two different people in the same market could be doing the same exact thing and get very different results.

And two different individuals, in two different markets can get similar results. That's just the nature of the beast.

But there is a secret to this; there is no secret! You have to test each strategy in your particular market to find out which one works for you. And when I say test, I mean test.

For example, don't send out 5,000 letters to a mailing list that you've never tried. That defies all common sense. In that example, I would send out 200 letters and see what the results are before diving in headfirst.

I recommend that you apply this methodology across all the strategies below until you find the one that works the best for you.

So, in my opinion, the following are the top 5 real estate marketing strategies (in order of effectiveness and quality of leads):

1. Apparel/Human Advertising
2. Direct Mail
3. Cold Calling
4. Bandit Signs
5. Newspaper/Yellow Page Ads

Apparel/Human Advertising

This is my favorite way to generate leads. Why? Simple. Because leads come to me, instead of me chasing them. Let me first explain what "apparel/human advertising" is. I define it as "wearing your business," meaning that you display and promote your services on your apparel and clothing.

I simply put on a shirt that markets my services whenever I go out -- to the mall, grocery store, post office, doctor's office, etc. -- and people come up to me to talk about real estate and their specific situation. It will surprise you how many people will approach you.

And the quality of leads is also high. You know why? Because people instantly and clearly know that you are a real estate investor and will only approach you if they are serious.

For example, I wore my "Private Lender" t-shirt the last time I visited my doctor. Once he read my shirt, he couldn't stop talking about real estate and how he has been looking for places to invest his money. Bingo, now he has the answer, and I secured another private lender to my stable.

And guess what? He has other friends who are doctors, dentists, and lawyers who have money to invest. Now you can see why I like this strategy so much.

• Most inexpensive method
• Instant, direct way of telling people what you do; face to face contact
• Only works if you wear the apparel
• Only works where you are

Direct Mail

There are several ways to employ a direct mail campaign. I've attended several seminars run by real estate "gurus," and each guru will swear by their own program. So, being the pragmatist that I am, I tried a majority of them.

I've ran marketing campaigns using postcards, handwritten letters, professional letters, and even USPS priority mail. Out of all the campaigns, handwritten letters generated the most leads.

On a good campaign, I received 25% response, which is astronomical. Don't expect this high of a response rate every time. My average response rate hovers around 10%.

• Direct mail isn't cheap. It is the most expensive strategy.
• You must choose your mailing list wisely and get it from a credible source
• Depending on the list, you will receive letters that could not be delivered
• Most homeowners will respond only after multiple mailings (experts say 7 contacts is the magic number).

Cold Calling

How many people can truly say that cold calling strangers is something that excites them? Probably not many, because most people inherently avoid unfamiliar territory. It's time to get past that fear and get out of that mindset, because cold calling is by far one of the most effective strategies out there, especially if you are going after the preforeclosure market.

First, you need to get a list of individuals to call. If you are marketing to preforeclosures, there are several services that will provide phone numbers of homeowners facing foreclosure. Second, you need to practice your call script. Know what you want to say and how to respond to objections. And practice this over and over until it is second nature--and then practice once more. You get the point.

Being able to respond intelligently to the homeowner's concerns will build credibility and rapport. Those are the two most important things to construct during a cold call. Remember, you are a stranger who they know nothing about.

Thirdly, be able to prescreen each caller efficiently and effectively. Gain a true understanding of their situation, and obtain enough information to analyze the property to see if it fits your criteria. And finally, if the property meets your criteria, be able to close, whether it means getting an appointment to view the property or actually agree to sales terms.

• Very effective -- when you get in contact with homeowner
• Targeted to only those you want to market to
• Easy way to build rapport with homeowner due to personal contact
• Calling strangers asking to buy their house is not on the top of most people's list
• Can be time consuming and can only market to people you actually talk to

Bandit Signs

If you're not familiar, bandit signs are those PVC signs you might see plastered around town, reading "I Buy Houses, Any Condition, Any Price." They are usually attached to wooden posts near busy intersections.

Before you go putting these signs up, check with your city's rules and regulations because bandit signs are illegal in many cities. You can be fined heavily if caught.

The effectiveness of bandit signs is up for debate. A few years ago, I would have said that bandit signs worked great. But now they are everywhere and commonplace, people might be numb to them. Nevertheless, if you are the only sign posted, people will notice.

And if you pepper your farm area heavily, you will generate leads from bandit signs. Bandit signs are relatively inexpensive, roughly $2/sign, and you can hire people to post them. But you might have to have to put the signs up every 2-4 weeks, depending on how fast the "sign police" in your market do their clean sweep of the area.

• Inexpensive strategy
• Can reach a broad audience if you want
• Not targeted; "shotgun" approach
• May be illegal in your city
• Frowned-upon by some individuals as "eyesores"

Newspaper/Phone Book Ads

Like all service providers, placing an advertisement in the newspaper or phone book is always an option. But let me stop you here. This type of marketing has been by far the least effective method for me. It is expensive, sometimes prohibitively costly depending on your market, and is not targeted.

Sure, it can reach a broad audience, but is not worth the cost of the ad for me. And like all other ads, you will be clumped together with all other companies that provide similar services. So it's hard for you to stand out, relative to the other marketing strategies already covered.

Like I said, I've had very bad results from placing these type of ads. So bad, that for one of my phone book ads, I only received 2 calls over the course of a year. And one of them asked me if I buy mobile homes! That might be an opportunity for some investors, but that doesn't float my boat.

• Can reach a broad audience
• Very costly
• Not targeted
• Doesn't generate quality leads (for real estate investor purposes)

Now that I've covered the top 5 marketing strategies, I hope that you have a better understanding of what you want to employ in your business. But remember to test more than one strategy in your market to see what gets you the best results. This is the only way that you will find what works in your market. Go out there and make it happen!

Jared Lim is widely known for his innovative real estate marketing apparel, Money Magnet Shirts

After generating a ton of leads with a real estate t-shirt he designed as a joke, Jared designed a full line of apparel. Everywhere he goes, Jared gets stopped by people asking him about his real estate shirts. Want to generate leads by having them come to you? Then check out the entire line of apparel at http://www.MoneyMagnetShirts.com

Search Engine Optimisation Services Specialist Discusses Website SEO - Part 7

Everything you write and place onto the internet creates a link. You are adding information to a website by writing content. That content in that submission company's service creates a link which contains the information pointing to your website. The spiders see this as direct content, as the content is discussing and promoting your website. This is critical to effective and successful search engine optimisation. Hand submit that link to the Google search engine.

Hand submit every link you create to the Google search engine. Then place each of those links on a link building website on the internet. This builds a huge number of back links pointing to all the websites that you are promoting. What you want to do SEO wise is write keyword specific titles, meta tags and content to build links which you hand submit to the Google search engine and then place all those links onto your link building website.

You do not have to build flashy and 'eye appealing' or cosmetic websites. Websites are about producing and showing good information for your readers. They come to your website, to obtain information. Not to join your business because you have a flashy website. This is another important search engine optimisation technique to never forget. Anyhow, the Google search engine spiders do not spider the images. They look for original content and links and not for "flash".

Creating good clean crisp original content is one of the critical keys to SEO effectiveness and success. The other critical factors are linking and creating back links. Join any one of the many link building systems on the internet for free to store your links as you create them. Hand submit the url of this link building website to Google every day as well.

Clyde Thorburn
Search Engine Optimisation Services Specialist
Johannesburg South Africa
http://www.mortgageleadgenerationonline.com
clydesseoservices@freemarketingsystem.net
Landline: 2711 432 2225
Skype ID: clydethorburn
Yahoo IM: crthorburn

Using Your Local Community To Build Your Small Business On The Web

For a Local company one of the biggest aspects of SEO is getting people in your community to link to you. Almost everyone has an online page of some sort whether it is through MySpace or an actual website. Your friends want you to succeed and so will often be willing to place a link to your site somewhere in their page, along with some words about what you do. This last point the text being about what you do is important because the incoming links help more if they are surrounded by information that relates to your website. Without this information the relevance of the links goes down.

One thing that sets Washington apart is how wired it is, there are many more people online here then any other part of the country, what's more it is the most literate part of the United States as well. For these reasons various forms of online PR and article marketing are likely to do very well for getting people in the local community to link to your site, especially if you have something on your site of interest to link to. Having something to link to is important, almost everyone has a website but very few people have enough incoming links to get a good position. In order to get a good position it is important that you create unique content, content that will make people who see your site want to link to you. In a small community it may be more important to get local sites to link to you, as these will allow you to look more important to the search engines local based searches.

Having content on your website that is worth linking to may be easier then you think (depending on what you do). Small businesses owners like you have a wealth of knowledge that people are often looking for. The use of tools in hardware, paint color schemes that are popular, clothing styles that are unique, information on books and authors. All of these things are pieces of information that you as a small business owner can have special access to, and so can place on your website.

For a restaurant it may be even easier to provide something worth linking to in the form of recipes. People love recipes and so by providing some you stand a good chance of gaining incoming links.

Another way to get incoming links is to join the organizations in your local community; your chamber of commerce for example could provide a good link to your site. A school in your area could also provide a link to your website if you made a donation related to your business or where on something which they organized. By the same little leagues and other such entities will often link to donors, so you can ask about this. In all cases remember that it is best to get these links in such a way that discusses your business.

Remember also as you go out to get these links however that you don't want to do it too fast. It is advisable not to get more then 2 or 3 links a week and maybe even less, because Google will punish you if you get more. In a local community this is also easier to control because you can ask people to wait to link to you if necessary.

Ty Hulse is putting together information on internet marketing in the State of Washington at http://www.internetmarketingwashington.com