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Saturday, June 7, 2008

Breakthrough Article Marketing - 5 Must-Have Steps to Excel with Article Marketing

Establishing your expertise and credibility online is one crucial element in growing your ebusiness. When people see you as someone who is knowledgeable in your chosen field, they will most likely to trust you and consider doing business with you. One of the best ways to impart your knowledge online is by writing and distributing your articles. This process is called article marketing.

Here are the 5 must-haves steps to excel in article marketing:

1. Kick-start your articles with striking titles. Don't let your articles be ignored by giving them headlines that are captivating and attention-grabbing. By doing so, you will effectively improve your clickthrough rate that will increase the chances of your articles being read and widely republished online.

2. Know how to use the inverted pyramid technique. This is one of the best ways to hold the interest of your readers once they open your articles. Present the most important information on your first paragraphs to better entice your potential clients to read on.

3. Content. Always give your potential clients great reading experience so they will be enticed to read your other articles. Make sure that they are all well-written, flow well, direct to the point, scannable, informative, useful, and free from any kinds of errors.

4. Resource box. To effectively drive your readers to your website, make sure that your resource box is well-written and powerful. Communicate the benefits that your website can offer and your desire to help in resolving the pressing issues of your readers. Don't forget to utilize anchor texts using the most searched keywords within your niche and your website's URL to maximize the potential of your resource box.

5. Publish your articles. Submit your articles to major publishing sites on a regular basis to increase your quality inbound links.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

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