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Friday, May 23, 2008

SEO Tips - Basic Keyword Concepts That Drive Traffic To Your Site

In this article we will be discussing some SEO tips for readers/webmasters to use on their own websites. There is a lot of webmasters out there with no basic concepts of how to promote their own websites via SEO. In order for an internet surfer to visit your site you need to use certain keywords that the searcher uses.

For instance, if you have a site about fishing. You will want related keywords to use to write related content on those keywords and construct web pages for your site. I personally use a keywords research tool called wordtacker. If you type in fishing into wordtracker it will then give a list of related keywords you can use to create content pages. Wordtracker also gives you the amount of searches a particular keyword or phrase has per day. This is very useful information as it tells you the demand for the keyword that web surfers use each day!

Once you have your keywords you'd like to use for your site, you then need to check to see what the competition is like with these keywords at the search engines. Just type in your keyword in the search engine and make sure you surround the phrase with quotes. The reason for this is because you want to find out how many pages are using the exact phrase match for that keyword phrase. This gives you a good indication as to how much competition there is for your keyword phrase. The lower the competition, the better. Meaning the less amount of effort you need to do in order to have you keyword optimized web page ranking high in the search engines.

Now there are other complexities involved which I wont go into today. I will follow up this article with the complexities you need to know in order to find out what the strength of competition is like. For example, what web pages using the same keywords as you have good in bound links. If they have high quality in bound links you may find it difficult to out rank these pages and their link popularity. You just need to keep adding one way quality back links to the pages that need them the most.

It can be tough and almost a full time job looking after these pages. Making sure that they are all ranking high in the search engines for the terms and phrases that they are optimized for! I have come across an excellent SEO software tool that helps me to manage my sites which saves me a lot of time and money. Its great for getting links to my site which helps my Overall Page rank for my site!

If you would like to learn more about this tool read the SEO Elite review, go to visit http://its-about-internet-marketing.blogspot.com/

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