Article Marketing Makes Sense In Today's Online Marketing Business

Whether one runs a home-based business such as EDC which is totally online, or operates a brick-and-mortar type business with a supplemental website, one needs to implement article marketing. Because if you are not marketing any one of your businesses with articles, it simply means you are missing a big chunk of the marketing pie.

The very fact that article marketing is free of cost makes it so very important and cannot be ignored. Every business owner knows that advertising does not come cheap. Every newspaper or magazine classified you place costs you dearly. Needless to say the cost of ad campaigns run on search engines. So by just spending some extra time in writing and submitting articles each month, a business entrepreneur is going to save quite a bit of money. Even better, article marketing does not cost you even a cent. But you need to invest good time for writing down articles.

Additionally, writing articles helps you to brand the business you do. Did you ever wonder how some businesses become popular in a very short amount of time? Because they are giving away something of value for free to their potential customers. Your articles will brand your business and make it a well-known name.

Next, article writing and article marketing makes you one expert in the domain. If you write articles about the subjects you know well, you will be quickly known as an expert in your field. And if you have a business of software you may write articles on each of the software developed and make your products as well as articles popular. Two in one shot right?

It also helps in teaching you one important aspect; how you can relate to people. No one on earth can write tons of articles without knowing how to communicate effectively. Which means the more you are writing, the better communicator you are becoming and also you will learn more to get your message across in a more friendly and informal tone. This might help in a big way in your day-to-day business as well.

It also helps you to create back links to your website, and these are the things you will really want, because it is established that back links helps to bolster your ranking with the search engines, and you are thus giving wider exposure for your website without spending anything for it.

End of it you should remember that article marketing is not one answer to total advertising of your business; it should be taken as one strategy of advertising. Also, it calls for persistence as well as patience. One should plan to spend a certain number of hours each week writing and submitting articles to promote the respective businesses. Results may be slow but are going to flow (if not in week at least in a few months' time) and you are going to appreciate that hard work does pay off.

Ask Shay Patil, a EDC top earner and expert about more of the easy-to-apply and not-so-costly advertising tactics. He has been EDC Diamond successful mentor and this EDC top earner offers tips and suggestions to his members.

He also works along with them to advertise about the EDC business offering full training and support package exclusively to help his diamond team members free of cost.